Baume & Mercier Watches

Started around 1830 when the Baume family were making watches in the Jura near Berne. It as not until 1918 when a member of the family met Paul Mercier, a Geneva (Genève) jeweller of high repute. In 1980 the Riviera sports watch par excellence made of gold and steel was first produced. To test its durability and precision, the watch was mounted on the wheel of a BMW M1 before the start of the Le Mans (which lies on the Prime Meridian) 24 hour race. The watch endured the speed, heat and weather and ran perfectly after the race.